MARTINA FRANZINI
Founder of WonderMoove | Executive & Somatic Coach (ICF) | Italian Pioneer in Applying Somatic Intelligence to Business | Communication & Leadership Expert | 15+ Years in Senior Management Roles

I am the combination of diverse knowledge, experiences, and skills

I’ve always loved challenging myself and pushing just beyond my limits, guided by passion and determination — my true compass.
Driven by a strong sense of justice and a deep interest in systems, I earned a Master’s Degree in Law and later completed a Master’s in International Business Administration in the United States.
During my university years, I had nurtured the dream of joining a large organization. And I made it.

Step by step, I advanced to take on leadership roles such as Marketing Director and Business Unit Manager in major multinational corporations, including Nestlé Skin Health, L’Oréal Group, and Galderma.

Alongside my passion for business, I’ve always nurtured another essential part of myself: a deep interest in personal growth and the arts — particularly dance and theater.I’ve been dancing since the age of six and never stopped.

Through dance, I discovered how the body can be a powerful channel for self-discovery and intuitive — and therefore profound — learning of complex concepts like listening, empathy, direction, creativity, and communication.

With this awareness, I created a signature program called The Way of Dance (La Via della Danza) — a deeply structured facilitation process that guides individuals through a journey of inner exploration and connection with others, opening them up to wonder by unlearning the familiar.

Later on, I felt the desire to enrich my tools and skills to help people unlock their full potential. In 2019, after completing an accredited training program, I became a certified coach with the International Coaching Federation (ICF), the world’s largest professional coaching organization.
Not long after, I had another important insight: I realized that traditional, cognitive-based coaching could be greatly enhanced by a broader perspective that acknowledges the mutual influence between the body and the mind.This led me, in 2022, to undertake an advanced program at the Strozzi Institute in California, where I trained in somatic coaching.

That experience deepened my understanding of the mind-body connection and how it can accelerate personal development in meaningful, embodied ways.

Today, WonderMoove is the space that brings this vision to life. Together with a network of skilled professionals, it expands the range of services we offer — and allows me to deepen my focus on specific, transformative paths.

Follow me on social media to discover more.

A unique integration of knowledge
and professional background

Certified competencies

Accredited Coach by the International Coaching Federation (ICF)

International managerial background

Managerial experience in multinational companies

Expertise in the mind-body connection

Dance interpreter and trained in somatic coaching

Collaborate with me

Erica Morsut
Key Partnership Developer
Erica Morsut

Erica Morsut holds degrees in Chemistry, Pharmaceutical Technologies, and Pharmacy, along with a Master's in Nutrition and Dietetics. She led the development of a biomedical division in a leadingItalian pharmaceutical company. With a focus on systemic medicine, she views every person as acomplex work of art combining multiple intelligences (mind, body, heart). Passionate about thevision of WonderMoove, she contributes to spreading its innovative approach to personal andprofessional growth.

Giorgio Fabbri
Neuroarte Expert
Giorgio Fabbri

Giorgio Fabbri is a musician, conductor, university professor, trainer, business coach, and TEDxspeaker. He has trained over 65,000 managers and entrepreneurs with a model based on musicalintelligence, winning the AIF Adriano Olivetti Award in 2017. He has served as the director of theMusic Conservatories of Adria and Ferrara and has taught at various Italian universities. Author of"Come un'orchestra," his story is featured in the book “Be Kind and Have Courage.” AtWonderMoove, he specializes in designing Neuroart pathways.

Roberta Ganeo
Life Coach
Roberta Ganeo

Roberta Ganeo is a certified Life Coach and Project Manager with over 20 years of businessexperience. An expert in High Sensitivity, she is a member of the Highly Sensitive PeopleAssociation and is herself a Highly Sensitive Person. High Sensitivity, studied by Dr. Elaine Aron,affects over 20% of the population and, when well-managed, can promote inclusivity and talentwithin organizations.

We share the same values

Integration of Knowledge

Coaching, business, somatic approach, and systemic vision give rise to a new frontier in coachingand managerial training. We do not believe in "one-size-fits-all" solutions but rather in theintegration and cross-pollination of diverse fields.

Creativity

Wondering about various fields and disciplines, and learning with passion and eagerness, fosterscreative thinking. This defines us and fuels our ability to offer creative, innovative, yet effective andconcrete services.

Passion for People

We care deeply about people and their uniqueness. We strive to create meaningful connectionsbecause it is through others that we come to know and improve ourselves.

Competencies

We believe in certified and verified competencies, and concrete experience built over time, as thisallows us to offer real, professional and tangible value to the world.

What they say about me

Silvia De Micheli
Director R&D Southern Europe (Italy, Spain and Portugal)
Martina is a passionate and creative driven person with strong commitment and strategic thinking. She successfully managed the integration and merge of 2 teams into one, built successfully a new business unit within Galderma always reaching her objectives and creating an performing team. A great colleague I had the pleasure to work with always in a constructive manner even in difficult times.
Elena Comin
Marketing, Communications & Customer Experience Manager at Venezia Airport - SAVE S.p.A
Martina has been my responsible for about 3 years and what I have much appreciated is her strategic vision, the great passion she puts on projects, enthusiasm together with a sense of urgency and willingness to reach excellent results. Martina was able to delegate and let me work autonomously. This made me prepared to face the following professional challenges of my career.
Cristian Fanciullo
General Manager
Martina is a brilliant marketing manager, capable of foresee changes and act accordingly. During our succesfull start up of Galderma aesthetic business, Martina has been a great and helpful leader and to all the people on the field. It was a pleasure and a privilege to work with her guidance.
Malcolm Valerio Brunelli
Product Manager at Icos Spa
Martina Franzini and her business coaching programm simply exceeded my expectations! I started the coaching path with low expectations and a lot of questions, since I have always been sceptical about it. During the six months of coaching, I not only managed to reach the results I wanted, which were set together with the coach, but I also achieved more in terms of self-consciousness and self-awarness. Martina Franzini is very confident, well prepared and had a perfect attitude towards the issues I wanted to analize and solve. She had a well organized structure, which helped during the 10 sessions and made it possible to fully concentrate on the problems and the solutions. The trust relationship has been great and I felt confident to talk freely and without any judgment. Personality, knowledge and attitude are the keywords of her coaching and success!
Carla Bevilacqua
Training and Marketing Manager
I had the opportunity to collaborate with Martina Franzini during her working experience in Fidia Advanced Biopolymers (FAB). I appreciated her capacity to share her knowledge and skills with all members of the Company’s team, as well as her willingness to apply new business models in various Company’s projects. Martina has always been effective in her communication skills, thereby creating excellent relationships with KOL’s. she was able to manage scientific projects successfully, with a value-added approach, thanks to her high level of competency in economics. During the years of our collaboration, I appreciated her positive attitude towards people she interacted with, thereby building strong and long-lasting relationships.
WONDERMOOVE WORLD
Personal development

Exploring body and mind

Digital & live offerings

To test our approach

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